Grand Opening of Tilray Brands Plant Positivity Community Entrance to the Cypher Systems Group Greenway

Tuesday, June 7, 2022

Essex –  The Tilray Brands Plant Positivity Community Entrance in Essex, Ontario has been opened with pergolas for shade, enhanced parking, new landscaping and the addition of a native pollinator garden. This central location is prominent along Walker Road (County Road 11), and is the closest entrance point to the intersection between the Chrysler Canada Greenway and the Cypher Systems Group Greenway, providing safe, off-road trail connectivity across the Windsor-Essex region.

“The Tilray Brands Plant Positivity Community Entrance enhances the Greenway trail system, and provides a resting stop with shaded areas for trail users from across the region,” said ERCA Chair Tania Jobin. “Trails and conservation areas are critically important to the health of a community.  In fact, it has been estimated that for each dollar spent on building, maintaining, and using trails, nearly three dollars were realized in reduced health care costs by the trail users due to improvements in their health.”

Plant Positivity is one of Tilray Brands’ Corporate Social Responsibility platforms to give back to both people and the planet. Plant Positivity champions the incredible power that plants have in overall well-being and providing greater access to green spaces for communities.

Following the opening of the Plant Positivity Community Entrance, guests helped to plant a native pollinator garden featuring species such as butterfly milkweed, little bluestem, mountain mint, and others to provide much needed pollinator habitat.

“The Town of Essex is a vibrant and growing community with a unique mix of urban centres and rural landscapes, and the Greenway system helps us to showcase both,” said Mayor Richard Meloche of Essex. “We are grateful to Tilray Brands for creating the Plant Positivity Community Entrance gift to the entire region, and also thankful to the Essex Region Conservation Authority and Foundation for their ongoing leadership in providing important services that our entire community values. Conservation areas and trails are so important not only to our economy, but to the health and well-being of our residents.”

“The new Tilray Brands Plant Positivity Community Entrance is an important amenity that enhances the trail system in our region, encourages healthy lifestyles, and provides an economic benefit to the entire Windsor-Essex community,” said Claire Wales, President of the Essex Region Conservation Foundation. “We thank Tilray Brands for its leadership in corporate social responsibility, and believe that this investment in this community will inspire other businesses.”

Tilray Brands, Inc. (Nasdaq: TLRY and TSX: TLRY) is a leading global cannabis-lifestyle and consumer packaged goods company with operations in Canada, the United States, Europe, Australia, and Latin America that is changing people’s lives for the better – one person at a time – by inspiring and empowering the worldwide community to live their very best life by providing them with products that meet the needs of their mind, body, and soul and invoke a sense of wellbeing. Tilray’s mission is to be the trusted partner for its patients and consumers by providing them with a cultivated experience and health and wellbeing through high-quality, differentiated brands and innovative products. A pioneer in cannabis research, cultivation, and distribution, Tilray’s unprecedented production platform supports over 20 brands in over 20 countries, including comprehensive cannabis offerings, hemp-based foods, and alcoholic beverages.

For more information on Tilray Brands, visit and follow @Tilray

Since 1977, the Essex Region Conservation Foundation has been raising funds to support sustainability and conservation projects to green the Essex region, connect the region by trails, inspire future generations through conservation education, and preserve our natural and cultural heritage.

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